Archives

Monthly Archive for: ‘November, 2012’

Social Media – Patience Always Perseveres

Patience

Social media marketing is a fascinating endeavor. Social networks can change overnight, without warning, and new tools are constantly being touted as the “latest and greatest”. There is no end to the challenges that face business leaders trying to stay up-to-date on social media marketing trends and strategies. This can be both exhilarating and frustrating-depending on how many other things …

Read More

Social Media – Creating a Culture

Building Community

“You gotta’ get your business on social media,” goes the opening line. Whether it comes from a social media marketing company or another charismatic business leader who’s found online success, you’re talked into a new “reality.” That reality tells you that if you just set up a Facebook or Twitter account for your business, the revenue will start rolling in. …

Read More

Social Holidays

Umbrella Graphic Final2

Social media is great for marketing. We talk about that all of the time. But as we give thanks for our family and friends, we want to point out one of the more obvious benefits of social media. It’s social. At a time when so many families are spread out for work or military service, we often lose touch with …

Read More

8 Tips for Creating A Personal Google+ Profile for the Professional

8 Tips For Google Profiles

So perhaps you’ve been avoiding that leap to Google+. Why do you need another personal social media profile you ask? The problem with that question is that you are comparing Google+ (G+) to your experiences with Facebook, LinkedIn, or Twitter. That would be a mistake. G+ is not like these other networks. Each social network has its own nuance and …

Read More

Social Media Diversification – 3 Things to Consider

Umbrella Graphic Final2

Social media marketing is not a passive activity. It’s true that it doesn’t have to take all of your time, but it’s also true that you will get out of it what you put into it. A little social media for your business is better than none, but more is better than less – assuming that you’re contributing valuable content …

Read More