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Author Archive for: ‘HKelly’

The Key To Digital Marketing

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Let’s cut to the chase, shall we? Everybody knows how important quality content is over quantity, right? Quality content gives your business solid worth. You’re valuable because you offer valuable content. Okay. We’ve got that down. So what’s next for your audience? After quality content, what’s the most important concept to remember in digital marketing? One word: Speed. If I …

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The Machine of Social Marketing Strategy

Social Marketing Strategy to Use for Each Social Platform

Social media marketing is like building a machine. You need an appliance that delivers repeatable results. Experiment with what pieces work and use those often. When every cog is in place, it runs consistently. Keep it oiled with quality content, and it lasts. When one piece becomes worn down, replace it with a fresh technique and pay attention to whether it functions properly. It’s …

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Which Social Platforms Should Your Business Use in Social Media?

Social Platforms To Use in Social Media

Performing at 100% in one area is better than performing at 50% in two. In a perfect world, we would all work at full capacity, achieve any goal we wanted every single time, and dominate every field. But it’s not a perfect world, and no matter how lofty our intentions, we often can’t execute numerous objectives at the same time. …

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The Who, What, When, Where & Why of Social Media Marketing (SMM)

Who What Where SMM

Ever wondered what really goes into a business’s Social Media Marketing (SMM)? Want to know why your business needs a SMM campaign? Let me itemize it for you with the traditional “Who, What, When, Where, Why” questioning style to give you some takeaways for your own business. WHO benefits from professional SMM? The business owner– that’s you! When social media …

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What You Need To Know About SEO vs SMM

What You Need To Know About SEO Vs SMM

Or, What A Watermelon Can Teach You About Marketing As a business owner, taking a bite of social media marketing is a lot like taking a bite of watermelon. Except in this simile, social media marketing isn’t a manageable, seedless wedge of fruit. It’s the entire watermelon– way too large for your bite to absorb all at once. It’s also …

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Facebook’s Latest Personal Update: Nearby Friends

Facebook Nearby Friends

As we’ve come to learn, updates are a dime a dozen with Facebook. Well, the newest update that just rolled out (for some of us, at least) is an offshoot of the Chat feature. What Was Updated? The one defining feature we can see so far is the “Nearby Friends” feature. It affects only personal profiles. We were told in …

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Godzilla And Facebook – Privacy Issues

Godzilla And Facebook Privacy Issues

Godzilla is smashing his way to success! The giant dinosaur-like creature is one of the most popular characters on the big screen this summer. But Godzilla isn’t the only monster making an appearance this summer. In its newest trend for all users, Facebook has launched a cartoon dinosaur, dubbed the Zuckasaurus, as the mascot for its newest privacy campaign. In the aftermath …

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The Best Way To Get More Instagram Followers

Instagram followers

I’m assuming you have already constructed your business profile on Instagram. You’ve uploaded a great profile photo and filled out your business description. Maybe you’ve used Instagram for a while, but you need a boost in ideas to increase your Instagram followers. Well, my friend, I’ve got you covered. Read on! The “Basics” of Instagram Instagram is less about snazzy …

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The Content Writing Process

Content Writing Process

Second grade was the period that introduced me to the writing process. It was the grade in which I learned how to organize and present a unified composition. Little did I know how important this would be in marketing and business in the years to come. At the time, the process was tedious as a seven year old, but thanks …

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Facebook’s Pages Update

Facebook Pages Update

The ever-changing Facebook has done it again! An update will arrive in the coming days, according to Facebook for Business. With every change, a marketer needs to know the effects on him and his fans, and this update could affect some business owners depending on their particular marketing methods. The highlights of this update are: The update will arrange a …

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