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All Posts Tagged Tag: ‘g+’

Google Plus Conversions

Google Plus Conversions

Google Plus is driving conversions, but we don’t mean just of the customer type! Recently, we spent about 3 hours mapping out Google properties with one of our clients on some Google Plus Pages (at least we thought they were Pages). Specifically, this client had created multiple Pages for the same local business before we began working with them. Some …

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Do I Need To Be On Google Plus?

Do I Need To Be On Google Plus

When I have been asked that question recently, I realize that I am bigger fan of Google+ than I think am. I’m not alone. Users have been quick to sign on to this social media site. However, these “users” very often fail to use Google+ effectively, if at all beyond a Gmail account. When searching Google+ on behalf of clients, …

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Social Media – 2013 Trends Become 2014 Tips

Social Media 2013 Trends Become 2014 Tips

Sometimes, in order to get clarity around a topic, it helps to narrow it down to a single phrase. As a business or strategic exercise, this is often done to focus in on what’s important, the next steps, or a company’s core values. Social media marketing is no different. Sometimes it helps to narrow down the distinctions between platforms in …

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Posting Tips For Social Media Marketing

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How often should you post? What should you do with your blogs? Is there a magic number of tweets per day? These are common questions in social media marketing, so we have put together a posting tips checklist by social network to get your marketing aligned with current strategies that work. Note:  Each business is unique and has a distinctive …

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Google+ – What’s New?

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Been on Google+ lately? Google+ has new features racing out of the company’s ever-creating engineering division. 2013’s list of additions includes sometimes subtle tweaks, such as an alternate text placement or on occasion contains a significant adjustment to the Google+ user, in the instance of the layout redesign that rolled out in May. The most notable modifications are the changes …

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Social Media Marketing Basics

Social Media Marketing Basics

One of the questions we are asked most frequently is, “What are the top 3 things I need to do on (insert social media network here).” That’s not a straight-forward question because social media marketing is not as formulaic as you might think. Each business has its own unique services, products, resources, branding, etc. to consider, as well as the …

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8 Tips for Creating A Personal Google+ Profile for the Professional

8 Tips For Google Profiles

So perhaps you’ve been avoiding that leap to Google+. Why do you need another personal social media profile you ask? The problem with that question is that you are comparing Google+ (G+) to your experiences with Facebook, LinkedIn, or Twitter. That would be a mistake. G+ is not like these other networks. Each social network has its own nuance and …

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Social Media – Trends and Tips to Try

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This week I had the opportunity to share with a group of professional business women on the subject of new trends in social media. Honestly, the last few weeks have seen quite a few changes, and so it was quite a jam-packed presentation – most of this and then some in 20 minutes! By way of a recap and review, …

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Website Down?

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There is no question that having your website go down is a serious heart-stopper for the business owner. If you were one of the countless website affected by the GoDaddy hack today, you know what I’m talking about. We were one of those sites, and the temptation was to panic. Hours and hours of hard work on design, blog writing, …

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Social Media Marketing In 15 Minutes Per Day

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Business owners may feel that social media marketing is a giant black hole in which employees and staff get sucked into, never to return. There is no question that this can happen if time isn’t managed. Social media is fun, it’s entertaining, and it wouldn’t absorb the attention of millions if it weren’t engaging. However, the business owner usually has …

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