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All Posts Tagged Tag: ‘seo’

Can Social Media Replace A Business Website?

Social Media Replace Website Pdi

5 Areas of Consideration One of the questions we are often asked is whether or not social media can take the place of a traditional website in today’s marketing arena. After all, social media is free and quality websites aren’t, right? There are several flaws in that argument, and we’ll look at a few points to help you make a …

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Blogging – The Marketing Tool Your Business Cannot Do Without

Blogging Marketing Tool

Think of it as a library. It has rows upon rows of topics, alphabetized names, and facts. It’s a mansion of knowledge accessible to anyone who knows how to get in. It’s the most agreeable library you’ve ever  visited. You can shout in this library. You can converse with anybody you want to in this library. You can look up …

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SEO vs SEM vs SMM?

Umbrella Graphic Final2

Marketing is full of buzz words and jargon, some of which are harder to understand than others. Take for example, SMM, SEM, and SEO. Are they just a jumble of confusing letters, or are they important? They’ll be defined differently by different people, but in broad terms, what do these acronyms actually mean, and why does that matter to the …

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What’s the Difference Between SEO and Social Media Marketing?

Umbrella Graphic Final2

I get this one a lot. SEO (Search Engine Optimization) and Social Media Marketing both serve a purpose. They are both good, but they’re not the same thing. And while this isn’t the perfect analogy, I’ll give you the analogy that works for most people when I’m asked to describe the difference. Let’s say you want to start a business, …

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