Facebook Graph Search – 3 Things To Do Now

Facebook Graph Search has been dominating social media news this week. It may or may not continue to do so, but it’s important to understand how it affects you – whether you’re using Facebook for business OR personal use. This one is an across-the-board change, and every Facebook user needs to understand a few things about it. Graph Search, once it’s out of its Beta version, is the way folks will do a Search on Facebook. It will access Facebook information only, not information found on other sites or on the Internet at large. It will let you search across all of the actions and...

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What’s App-ening?

Business marketers beware…The Facebook game has changed with Timeline for Pages, and it’s all about the app! Wait, back up, it’s all about the placement of the app. No wait, it’s all about the purpose of the app. Scratch that, it’s all about the place the app takes the visitor. Hold on – Let’s start over… Do you have a Facebook strategy? Is there a reason you’re using Facebook for business? Start there. Why you are using Facebook for your business is even more important now. Are you creating community? Sharing ideas? Trying to make money? Handling customer service?...

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10 Things You Must Know About Facebook’s Timeline for Business

Ask me how I’ve spent this week…G’on. Ask me. This week has been webinar week and it’s only Wednesday. I’ve attended numerous webinars from different companies, different presenters, and all on a single topic. Facebook. The idea is “syntopical information” – getting the scoop from different perspectives to pull out the common ideas – and I’ve done a lot of information gathering this week. There are some common things you need to know about the new changes to Facebook for businesses and brands, namely the mandatory rollout of Timeline at the end of the month. Whether this...

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7 Timeline Tips

If you spend much time on Facebook, you won’t have been able to avoid the chatter about the official roll-out of Timelines. Facebook users are being given an opt-in time period, but rest assured, Timeline is here to stay. In fact, depending on the source you listen to, Facebook users will eventually not have a choice as to whether or not they use Timeline. So, here are some very basic things to keep in mind, in no particular order: 1. Once you activate the Timeline option, you have 7 days to clean up, delete, amend, etc. any of your past posts before your new look goes...

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